Kendrick Lamar is the talk of the town. Dropping “The Heart Part 5” about a week ago he set the world ablaze with his cutting edge video. He has since released his final studio project Mr. Morale & The Big Steppers with his former label Top Dawg Entertaiment.

The initial release of the album was done on Tidal and was made available via other streaming services the following day. As of May 13, 2022 Lamar set the one day record for streams with Apple Music so far this year.

“Shout out @kendricklamar.
K-Dot’s ‘Mr. Morale & The Big Steppers’ had the
most first-day streams for an album released so far in 2022.“ tweeted Apple Music

The industry is abuzz regarding this release. It isn’t far fetched to think even more records will be broken.